Features of a Film Magazine

A Masthead – The Masthead is the name of the magazine publisher and is usually found at the top of the magazine page, presented in big bold font.

A Central Image – This is the main picture on the front of the magazine and is always of the character, not the actor. As explained, the image is placed at the centre of the magazine, normally take up the majority of the front cover.

Taglines – This is a slogan that coincides with the magazine. When looking at the Total Film Magazine below, a good example of a tagline would be ‘The Ultimate Movie Magazine.’ This attracts the audience, making them believe that the product is of a good quality and unlike any other film magazine.

Coverlines - Other films are also advertised on the cover, as well as exclusive interviews with directors and actors. A good example of a coverline on the magazine below would be ‘grab your golden ticket! Johnny Depp is Willy Wonka!’ By giving the audience a sneaky peek of what is inside, the magazine publishers are able to successfully tease and entice potential buyers.

Advertising – Advertising is extremely important with film magazines, because an audience is always going to ask ‘what’s in it for me?’ As a result, advertising free posters gives the audience the impression that their purchase is valued and also gives them an idea of what to expect from the next issue.

Colour Schemes – When it comes to the colour scheme of a film magazine, it is essential that the colours are bold and eye catching. They are normally themed colours that suit the film that is advertised on the front and on the front cover of the magazine below, the colours of red, purple and gold successfully represent the wonderful world of Willy Wonka and attract the potential buyer.